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We help our clients launch new brands, refresh existing ones, design new customer experiences and foster cultures of innovation. We are a certified Google Partner with expertise in Inbound Market- ing which has shown to deliver 54% more leads into the conversion funnel than traditional outbound links. We are also an Ad Agency certified in DSP and SSP for Exchange Networks and Apple and Geopath networks.
Integration with our SEO and Multi-media Marketing Services allows us to optimize your search visibility on Google, Yahoo, Bing and Social Media outlets.
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Infinitelabs Digital understands the power of compelling and engaging content in attracting, engaging, and retaining your target audience. Our content development services are designed to help you achieve your marketing and business goals through high-quality, relevant, and value-adding content.
The engagement rate increased to 760, showing a significant improvement from the previous month’s rate of 42.97%. This jump highlights that the content resonated more with the audience, leading to better interactions, likes, comments, and shares.
Total impressions were 290,551, achieving 78.68% of the end-of-quarter (EOQ) goal and 41.76% of the end-of-year (EOY) goal.
Highest Engagement
Most Video Views
Highest Reach
Supplement Brand saw a 171% increase in impressions, which highlights improved keyword ranking and broader reach. This is indicative of better content optimization, SEO improvements, and increased visibility in search results.
The 154% growth in clicks shows that more users are interacting with Supplement Brand content, likely due to improved relevancy and more targeted keywords.
The Click-Through Rate (CTR) saw a slight drop from 1.9% to 1.8%, signaling potential opportunities to optimize meta descriptions, titles, and content for better engagement.
To define our strategy, we began by analyzing Supplement brands’ target market, customer behavior, and competitive landscape on Amazon. Based on these insights, we implemented the following key strategies:
We identified the key customer personas for Supplement brands products using data from Amazon Analytics.
Created enhanced A+ content, professional product images, and optimized bullet points and descriptions to address customer pain points and increase engagement.
We conducted market research to identify the most competitive categories and opportunities for Supplement brands’ new product launches.
Developed a structured, multi-phase launch strategy to ensure new products were positioned for maximum visibility and impact from day one.
We conducted market research to identify the most competitive categories and opportunities for Supplement brands’ new product launches.
Continuously optimized PPC bids and created promotional content to enhance visibility and maintain consistent engagement across Amazon’s ecosystem.
We ran A/B tests on product titles, images, and descriptions to identify the best-performing combinations and boost conversion rates.
Implemented “Subscribe & Save” options, offering recurring discounts to loyal customers, driving long-term sales growth.
While Supplement Brand is well-established in the sports nutrition market, its Amazon presence was primarily driven by third-party sellers. This resulted in inconsistent customer experiences and listings that did not fully meet the brand’s standards.
It had several new products lined up, but lacked a structured strategy to successfully launch them in Amazon’s competitive marketplace and capture significant market share.
There were no effective Pay-Per-Click (PPC) campaigns in place to drive traffic, compete with major brands, or defend against competitors, which limited visibility and growth.
Although repeat customers were familiar with brand, the conversion rates for new customers were suboptimal, leaving significant potential untapped for increasing conversions.
Our strategy led to significant growth for Supplement brand from July to September 2024. Sales surged by 95.15%, with orders up 275%. New customers grew by 611.76%, and repeat customers increased by 218.18%, reflecting stronger customer loyalty and retention.
We lead the industry’s evolution by leveraging cutting-edge technologies and fresh perspectives, transforming innovative concepts into compelling brand narratives and engaging social media content.
We create innovative cross-platform content that breaks new ground, serving brands, broadcasters and publishers. From viral shorts to compelling series, our work transforms every concept into something extraordinary.
In today’s attention economy, we know that value is key to standing out among endless content options. Our track record of creating viral brand campaigns has redefined how branded content connects with and engages audiences.
Beyond social media, we excel in all forms of video production – from TV spots to cinematic commercials. We create compelling content that captures attention across every screen and format.
Check out our portfolio of digital excellence, highlighting our expertise, and featuring standout projects revealing dynamic campaigns and transformative brand-boosting strategies.
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